This is a guest post from Jen Joseph at EECoaching. It is tip 4 in a series of 21 tips to help you achieve a successful business:
The metaphysical world the returning yield is only limited and restricted by the effort or commitment of the individual. There are other laws, such as the law of success which can work to advance your business growth when appropriately applied.
SUCC£SS. How do we narrow it down?
S – In this instance ‘S’ is simplification. Make clear to your potential customer the immediate benefits to solving their problem that will come from the purchase. If a customer has to spend time searching for you they will give up and go to another source.
U – Create exclusivity. Ensure that you are Unique or existing as the only one who will deliver in a particular way.
- The answer is finding those microscopic differences which make your offering exclusive by look, by sound, by feel or taste.
- Define and narrow your niche market. Who do you really want to serve? And who amongst that group is looking for your product as a solution to their problem?
C – This ‘C’ is ‘Clarity’ about your mission and arriving at a decision on the system and process for delivering your product or service to your ‘tribe’. Achieving clarity requires quality question and understanding how to create a vision.
C – To bring to completion. You don’t have to be perfect to take action, but you do need to ensure the foundation and frameworks of the business are in place and plan the milestones you will have to surpass and use as a measure of your progress.
£ – The attainment of wealth. It is very difficult to create what you do not believe you are entitled too. So the question is what do you see for yourself? When you can see it and believe it, you will receive it and not a moment before.
S – Separation – the cut off point. When you master this state you will be able to negotiate through any situation but first you will need to understand your standards and values.
S – Service – The key to any business is to attract customers, and exemplifying with service to provide commodities which are desired in a way that puts them at ease and releases their discomfort your business will grow along with your profits and reputation.
For a complementary 30 minute coaching session email firstname.lastname@example.org. Jen Joseph (Chartered MCIPD) works with senior level executive women who feel overwhelmed as a result of experiencing significant personal or professional change. She helps them to regain their inner strength and peace of mind, leading to a desired promotion, fewer conflicts in teams or relationships and greater life balance.
Website: http://www.eecoaching.co.uk – Twitter: http://twitter.com/EECoaching – LinkedIn: http://uk.linkedin.com/pub/jenese-joseph/b/348/32b – Facebook: facebook.com/Releaseyourconfidentwoman