Recently I was joined by 16 female business owners for a one-off networking evening and celebration at the lovely Boulters Lock Restaurant in Maidenhead. As is the case with any Success Network learning event, we shared knowledge and tips whilst discussing a business topic or two. And in this case, we even managed to fit in the occasional toast in order to celebrate our achievements!
Here are a few of the business tips that were shared during the evening:
- “Always sit down and think clearly about anything relating to your business – don’t rush into something. Talk to friends and colleagues before you make up your mind. Brainstorming is great!” Sally Mitchell www.pmd-design.co.uk
I agree, as being on your own in business can get very lonely and sometimes it can be hard to think clearly as you are so close to the issue in hand! Talking to friends and colleagues can make all the difference, as can talking to an experienced mentor, someone whose opinions you really trust.
- “Don’t forget to work out your break-even point so that you can up your prices to make a profit. Otherwise what’s the point of being in business?” Alice Elliott www.fairyblogmother.co.uk
This is a very important tip as too many solopreneurs undervalue their service and don’t feel confident to ask for the appropriate fees which would enable them to make a profit. Always know your numbers!
- “Don’t be impatient! Sometimes in haste it is easy to overlook or miss the little details that in the longer term may be worth more to you.” Karen Livingstone, www.littleacornmarketing.co.uk
The above tip works on so many different levels! Often when we are busy and distracted, we ignore small signs or opportunities that can sometimes open the door to bigger ones.
- Don’t back away from closing a sale at the first ‘no’. By helping the prospect, the quality of the work you do in identifying their issues and what it would be like for them to have solved that problem, demonstrates your capability. If you get them excited about how your services will help them then there should be little objection when you come to close the sale. Amanda Bouch, www.amandabouchconsulting.co.uk
Amanda’s tip can work especially well for people who don’t like selling, or think selling is difficult. Helping someone solve their problems can really transform the outcome of your sales conversations!
- Never put all your eggs in one basket
- Evaluate your client and give them options
- Say no and be honest – if you can you can, if you can’t you can’t
- Stay focussed
Some simple and no-nonsense tips that really make sense. My favourite is their last tip:
- Pass on your business experience with love
When passing on what you know generously as all my guests did that evening, people remember you as a ‘giver’ and expert, someone who is willing to help others. Not only does this make it easier for people to get to know you, it builds your reputation and you simply never know what may come back to you!
Note: Release the potential for growth in your ‘solo’ business – find out how in our new workshop “Secrets to Solo Success”
About the author: Ute Wieczorek-King helps busy female entrepreneurs to be well connected, visible, effective and profitable in business. Connect with her via Twitter, the Success Network Community on Linkedin, or Success Network Recipes on Facebook. Or sign up to the monthly newsletter at Success Network.